Inches: Te Design Studio is a company based in Toronto. The owner, Kanal came from India to make her dream come true, transforming houses into homes.
Their main object is to make sure no inch is left behind without design. Always according to the client’s requirement, ideas and budget.
Their mission is to deliver the best quality and design, even when the budget is tight. They want to show that you don’t need to spend all your savings to get great results.
When we think about architecture or interior design, the first thing that comes to our minds is geometry and symmetry.
These two along with simplicity will be the general creative concept of the project.
The palette color will be based on the neutrals colors taken form the mods board, focusing on brown and light pink.
For the new logo, the idea was based in the following examples with simple lines, geometrics shapes and one or two colors. This makes the design to look very clean and easy to recognize.
As the icon for inches is a geometric shape, the main idea is to develop a logo that refer to the name of the company so can be use individually and still be recognizable. In the other hand, the name needs to be written with a sans serif typeface as it’s going to be used mostly for web. It will need still to follow the geometric idea to match the logo.
These two along with simplicity will be the general creative concept of the project.
The palette color will be based on the neutrals colors taken form the mods board, focusing on brown and light pink.
Ideas for website concept:
Following the same concept, the idea for social media is to display the different projects, quotes about interior design and pictures of the products from the shop, as they will open it in Instagram to get more people to buy, not just the actual clients they have.